18.01.2023
Crossing HR Borders - How to attract the best talent?
'Don't think outside the box, think outside your industry.' For a lot of HR problems today, a different domain has already solved that challenge. It can be very inspiring to cross some borders to gain new insights. And we're not talking about just crossing country borders, but also the borders of your discipline, industry or other unexpected resources. These insights can lead to specific solutions of the challenges that you're facing today.
Explore these examples in this monthly 'Crossing HR Borders' series.
Finding people who are willing to work for your company isn’t difficult. Finding people who will make your company better is!
Fresh talent boosts your company’s productivity, invigorates your workforce and helps your company accomplish its goals. Attracting that kind of talent requires you to focus on your current company atmosphere, review how well you’re managing your employees and make an organized effort to bring in talented employees.
In this newsletter you will find some examples of 'good practices' - companies who understand the art of hiring talented people.
Check out if you could be or become one of them!
Use gamification to discover talent
Gamification as a recruitment tool: HackerTrail makes it work. On this platform you can find technical jobs in various organizations. Potential candidates can get to know these organizations on HackerTrail and leave their resumes. But more importantly: they are invited to crack an online job challenge. With this they can win prizes and submit their application. Employers get direct insight into the practical skills of the candidates and the chance of a match is considerably increased in a playful manner.
>>> Where could you use gamification to find new talent?
Tinder yourself to the perfect match
The app Switch ensures that you are 1 'like' away from your ideal job or employee. By swiping left and right, you can indicate that you wish to be paired up with each other and subsequently schedule a meeting via chat - probably not for dinner or a movie but a real job interview.
A serious shortening of the recruitment process, which big names such as Facebook, eBay and Amazon are already using.
>>> Are you ready for a date with your new employee?
Use seductive communication
"I had my suspicions and they have now been confirmed.” The Jessa Hospital in Hasselt put the big guns to use in its search for ten nurses for intensive care. They made a hilarious video in Temptation Island style that was distributed via the VRT, amongst others. The video is part of a recruitment campaign with four real seducers: experienced nurses who give an insight into the work, the workplace and the team.
>>> How can you make your vacancies come to life?
Choose your ammo outside of payroll
BNP Paribas says: '99.9% of the best talent does not work for us'. And they are right, of course. Most likely, you won't be able to recruit the best talent in the world either. But the question is if you need to. Who knows, maybe there are ways to co-create with very talented people without putting them on the employee list?
>>> Think of 5 ways you can make use of talent without recruiting them!
'Crossing HR Borders' is the result of a co-creation between Marc Heleven - Innovation researcher and Cyriel Kortleven - Global speaker on the Change Mindset.
These articles were first published in the Flemish HR Magazine ZigZag.
More info: www.cyrielkortleven.com